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Everything You Need to Know About Backlink Location

Everything You Need to Know About Backlink Location

When done right, backlinks can be a major credibility booster for your site. And the more credible your website looks to search engines, the higher you’ll be ranked and the more people will find you. Understand backlinks, and you’ll understand one of SEO’s best-kept secrets. Let’s explore the basics of how backlinks work, what makes a good backlink, and how backlink location affects who comes to your site.

What Are Backlinks?

Backlinks are links from one website that lead to another. You probably click on backlinks every day without even noticing it! Every time you click a link on a social media post to an external website, you check out the listing page for the new product your favorite blogger recommended, or you investigate the source that an online news article includes in its story, you’re using backlinks. Each time, you’re leaving one website to visit a different one.

Backlinks are a huge deal for your website’s SEO (search engine optimization) because they tell search engines that your website is credible enough to reference within their own content. In turn, this establishes your page as a source of authority and relevancy. More people will discover your site and will be more likely to inherently trust you so long as your backlink comes from a reputable location.

How SEO and Backlinks Work Together

Backlinks are just one of the many factors that search engines use to decide how your website stacks up against the rest. Other SEO factors that you may be familiar with are your page speed, mobile optimization, user-friendliness, and meta descriptions. Google uses all of these elements and more to place you where it believes you are the most relevant. Say that your site has more user-friendly features than a competitor’s. Google may likely rank you higher.

When it comes to backlinks, each link from a well-regarded source is a signal to Google that your content is just that much better than your competitor’s. No one would want to share someone else’s content if they didn’t think it added value! Think of each backlink as a signal of confidence in the content you produce.

What’s More Important: Quantity or Quality?

In the early days of backlinks, quantity was just as important (if not more important) than quality. The more backlinks you had, the stronger your website appeared. Companies took advantage of this and began employing disingenuous tactics like buying backlinks from bot websites. But Google soon caught on and released updates that would only improve the search engine rankings of sites with legitimate backlinks.

Google’s June 2021 update targeted spammy links, marking the end of the shady backlink era. Now, one backlink from a trusted website is worth much more to Google than five from websites that no one’s ever heard of. This is why it’s key to work with companies like SteadyContent. We already have established relationships with trustworthy websites, so you can be confident that backlinks from these sites will be much more successful at generating results.

How Do I Know If My Backlink Location Is Good?

As we’ve mentioned, not all backlinks will help you. A backlink placed on a scammy website or in a poor backlink location can actually hurt you. That’s why it’s a good idea to check out any website that includes a backlink to your site to ensure that it’s helping your online presence.

Website Authority and Relevance

The most important location for your backlink is the domain (the domain is just the name of the website). You can have a perfectly placed backlink on a website that’s irrelevant to your company, and it’s unlikely that you’ll see a boost in traffic or Google rankings. Pretend that you’re a customer looking for an SEO agency. Who would you trust more: a recommendation from a trusted online marketing blog or a trusted physical fitness blog?

A link from an irrelevant site won’t hurt your rankings. But why target a site that has nothing to do with your company when you could get a link from one that will make you look like an important name in the industry? Speaking of important names, the authority of a website will give a backlink much more power. If Google thinks the site that referenced you has a lot of authority in search engine rankings, by association, it will give your site more authority, too!

Number of Other Backlinks 

Like with anything else, backlinks can be too much of a good thing. Backlinks work when there are only a few on a page because they signal both to the reader and to search engines that each reference to an external site is one worth checking out. When a website embeds too many backlinks within its content, these links lose their value. It makes sense to us. Do you want to read a paragraph with every other word highlighted and linked to some random website?

Google gives the most weight to the first link on a page. So if the backlink to your site is the first one that people see, you’re in good shape. If readers see your link next to six other links, far at the bottom of a webpage, you’re not going to benefit much.

Anchor Text

Anchor text is the highlighted text that people click to access the backlink. You’ll recognize it as the words that are underlined or a different color than the surrounding text. Believe it or not, these words that a site uses for your backlink can affect how valuable the backlink is. It all comes down to keywords, which are one of the factors that Google uses to determine relevant content.

When Google sees anchor text with phrases that are directly relevant to your content, it will view the backlink as more relevant than an artless “Click here.” Here’s where backlink location becomes important. It can be challenging to include anchor text with relevant keywords if there’s no natural place to put it. A great backlink will be put in a location where the anchor text just makes sense. See what we did there?

Building High-Quality Backlinks

Knowing what goes into a good backlink is just the first step. Now it’s time to focus on how you can build backlinks in a reputable way. We’ll explain five effective ways to build strong backlinks with great backlink locations using legitimate strategies:

Write Guest Blog Posts

When we say you should write guest blog posts, we’re saying it with some caveats. We don’t recommend teaming up with just any website that will publish your content. Look for ones that already have a solid reputation for publishing content that’s in your industry. Search engines will see that your content fits into the site’s existing niche and therefore adds value.

Another thing to keep in mind is that you should never write one piece of content and send it out to a dozen websites for it to be published. Google hates duplicate content, and websites that feature your posts want something original! Always create unique content for each website that features you as a guest blogger. When in doubt, hire services like SteadyContent that can manage the content creation process and let you spend your time elsewhere.

Distribute Infographics

Infographics have become one of the most effective ways to convey visual information in an engaging way. They help to break up text and build on existing concepts. And once you have a few high-quality infographics, they can generate huge returns. One of the best examples of how infographics can be a great source of website traffic is Pinterest.

Pinterest lets users scroll through ideas based on their interests. While many posts are user-generated, businesses also use the platform to sell their products and post appealing visuals that direct viewers to their websites. Users will click on an image that looks interesting, see the link, and want to check it out! Other websites and social media accounts looking to spice up their content may also want to republish your infographic and link back to your website as the source.

Create Great Content

Without a doubt, the most important thing you can do to lay the foundation for a strong backlink strategy is to consistently post great content. When you post about topics that people are seeking out, they’ll come to your website. And if your content is informative, interesting, and written well, people will stay on your website. Google keeps track of all these interactions and will rank you higher if people actively engage in your content when they click on it.

One of the hardest parts of maintaining a solid content strategy is setting aside time. You need to find a talented writing team, do research on keywords and topics, and then actually sit down and write the content. SteadyContent is the content management solution that will let you focus on running your business while we take care of the content creation. You can relax knowing that our team of experienced writers and researchers will deliver results!

Build Business Relationships

Here’s a helpful reminder: You’re not the only company out there that’s trying to build its online presence. And you’re not the only one that would benefit from a prime backlink location on someone else’s website. Why not look for ways that you could build your presence in your community? Start by scouting out local business directory websites or attending chamber of commerce meetings. You’ll discover other websites and resources that may be open to featuring you.

Getting backlinks on local websites may not be the most glamorous, but it’s a solid place to start. You can first establish your website in your community and focus on expanding to a broader SEO reach over time. This is especially beneficial if you’re a service-based business that relies on referrals and positive interactions from people in your area. Local SEO is a game-changer!

Step Up Your Social Media Game

If you’re not on social media, it’s time to get started. Social media can add a huge boost to your link-building strategies! First, you can directly reference your website within your social media posts. While this isn’t going to be as effective as, say, an industry leader publishing a link to your website within their content, it’s still going to get your name out there. The stronger your social media presence becomes, the more people will organically share your content.

Without directly advertising yourself, you’ll expand your reach to thousands more people who could include links to your website or other posts. Remember that it only takes one post to go viral! Luckily, it’s easy to get started with social media. You can begin by engaging with other accounts’ posts. Create a social media strategy of your own to share posts, new products, and updates about your brand. A little consistency goes a long way.

Backlinks can make a huge difference in how your website is ranked, but not all backlinks are effective. To see results, you’ll need proper backlink placement, a strong content strategy, and writers who can produce results that will get you noticed. Contact our team at SteadyContent to see how we can help you build brand awareness and boost leads through our time-tested content creation approach. You’ll be surprised at what blog posting can do!

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Working With a Kitchen Designer in Coconut Grove

After you purchase real estate, the first thing you may consider is changing, upgrading, or completely demolishing aspects of your home that don’t suit your needs or style. Giving your kitchen a facelift can be a surefire way to enhance your home’s aesthetics and functionality while increasing its value. In areas like Coconut Grove, Brickell, and S. Beach properties sell at a premium. Any work done should be the highest quality achievable within your budget. It’s for that reason many people consider hiring a professional designer.

Why Use a Kitchen Designer?

Working with a kitchen designer can help you achieve a polished and professional finish. The experience they have in remodeling can ultimately save you time and money. Anything more than minor changes to your kitchen, such as knobs, superficial fixtures, etc., should be handled by a professional. Considering building codes, material costs, and access to reputable contractors all add layers of complexity to your project, kitchens are not a do-it-yourself job. You will want the finished product to be accurate, safe and insurable

Types Of Professional Designers

The designer you should choose depends on the work you need to be done and where you are getting your supplies. National chains and retailers will often have designers on staff at little to no cost. There are also private designers that work on a per contract basis. Although they cost more, they may give you more impartial advice on materials and design because they rarely have direct brand affiliations.

Locating A Designer

When trying to find a designer, seeking the recommendations of friends and family is useful. Some communities like Coral Gables and Pinecrest have designers many homeowners have used with solid reputations. There are also resources like the National Kitchen and Bath Association, which list reputable designers. No matter where you locate your designer, they should have a portfolio of their previous work to review.

Honing In On A Designers Expertise

Keep in mind; designers may be more versed in some areas. If you have a modest single family home and are not looking for opulent trimmings, picking a designer that specializes in upgrading luxury real estate may not be the best way to go. Also, some owners have unique property aspects they may want to be enhanced. For example, waterfront properties have the potential for unique design ideas like open-air walls. Ask potential designers share their design strengths and note their weaknesses.

Once you have chosen a designer, prepare yourself for your consultation and design process by:
Determining your budget
Listing the pros and cons of your existing space
Having some idea of what you would like
Maintaining flexibility about what you want vs. what can be achieved
Agreeing on a time line in writing
Knowing you can ask for multiple draft plans, and agreeing to a number in writing
Minimizing the changes you make as the project progresses

Most importantly, be patient. Doing a remodel properly is a process and there will be some inconvenience to you as your project is in the works.

Our site is your premier resource for real estate related topics in Miami Beach, Coconut Grove, and the surrounding areas. If you have a question, we likely have an answer. Check out some of our other articles, blogs, and resources.

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Is PRP Facial Treatment Right for You?

At the Osteopathic Center, we specialize in the latest PRP facial treatment technology and cosmetic therapies. We understand signs of aging, trauma, acne scarring, and sun damage can become heavily evident on your face and neck after time. Also, common issues, like dark under eye circles, can greatly change the way other’s perceive you. Fortunately, PRP facial rejuvenation can help restore and correct such imperfections.


Platelet-rich plasma, PRP, has been used as an effective treatment in orthopedic medicine, dentistry, and reconstructive surgery for 30 years. It is garnering mainstream popularity due to its proven effectiveness and organic approach to cosmetic improvements. Your own blood platelets are used in the procedure, rather than a host of chemicals, to renew the appearance of your skin.

How PRP Differs from Other Fillers

PRP facial treatment is able to stimulate your own collagen, promoting total facial rejuvenation rather than attempting to attack individual wrinkles. If your face is beginning to sink in from age it can add volume and youthful plumpness. The volumizing effect extends to under eye hollows and sunken cheeks. Also improved are skin tone, tightness, and overall texture.


This is in stark contrast to hyaluronic acid fillers that can be ineffective in many areas due to placement difficulty or the penetration of treatment. That said, our team can advise you on whether a pairing of the two types therapies can provide more pronounced results. What may be needed will be dependent on your skin’s condition.

How PRP Facial Treatment Works

Platelets are designed to help your body’s tissues heal and grow new cells. Your body responds best to its own cells, so using your freshly prepared PRP virtually eliminates the possibility of negative side effects. Each session only takes about 20 minutes.


During your session, a small amount of blood will be drawn. While your PRP is prepared your face and/or neck will be cleansed and prepped for treatment.The PRP that is injected into your skin will trigger the natural regeneration of damaged tissue and collagen production. Since PRP therapy is far less invasive than traditional plastic surgery techniques there is no post-procedure care time required.


Effects of your treatment will begin to show two to three weeks after your session and will improve with time.  Ideally, you will receive three treatments spaced about two weeks apart for maximum benefit.  Results can last for up to 18 months.  

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5 Common Mistakes to Avoid When Filing Taxes

According to data published by The Wall Street Journal, 3.7 million Americans submitted amended federal income tax returns in 2015. These amended returns were filed to take advantage of tax deductions/credits, to submit fresh financial information, and to add new income data.

It is important to note that you cannot e-file amended returns. In other words, you have to file them by sending hard copies using the USPS. The best way to avoid the extra time and expense of filing a hard-copy amendment is to get things right the first time. Here are the ways to avoid common filing mistakes:

Math Errors

Math errors are quite common on tax returns and constitute the first category of errors to be flagged, the IRS explains. In some cases, IRS employees correct computational and clerical errors.

This is especially true for paper returns, which are more likely to have missing or misquoted figures than electronically filed returns. To avoid such mistakes, double-check the figures that you provide throughout the first two pages of your returns.

Erroneous Social Security Number

This error is particularly common among people who claim a dependent exemption, because they have to list the SSNs or ITINs for their dependents. If you have dependents, you should verify all the SSNs/ITINs listed on your tax return to ensure they are correct.

One of the best ways to do this is by double-checking all the social security numbers on your tax return against the actual cards.

Alternatively, you can verify this data from the actual cardholders.

Filing Status

Another common filing mistake that you should avoid is providing an erroneous filing status. This can occur when separated couples file their returns separately while the IRS’s records show that they are still married.

To avoid having to correct your return, verify your filing status. It determines the deductions and credits you receive, and may lower your tax responsibility. Either way, make sure to use the correct filing status or you may end up with an IRS lien on your property.


While it may seem absurd, many taxpayers actually misspell their names when filing their returns due to a number of reasons.

For starters, the current tax preparation software tools do not cover the entirety and cultural diversity of American names, which means they could mispronounce your name or offer a closely similar one. If you fail to verify every detail, you could enter an incorrect name on your return.

In addition, individuals who file returns on behalf of others, including tax/financial consultants may end up mispronouncing their client’s names. Divorced individuals could accidentally use the names of former spouses even after legally adopting other names.

Erroreoneous Income Details

If you are a contractor or freelance employee who receives a form 1099 for taxable income, make sure to keep detailed records of all sources of income. Also, make sure to report them correctly. Penalties from the IRS for unreported earnings are very steep.

Remember, the IRS keeps track of all legal transactions via form 1099.

The penalties for this offense vary depending on the size of unreported earnings and could include wage garnishment.

It is important to note that any federal refund, credit, or extension should be filed within three years of the original filing.


Every year, millions of Americans file tax returns that contain mistakes, including misspelled names, erroneous income figures, computation/math errors, erroneous Social Security Numbers, and wrong filing statuses. Avoid the hassle of amending your return by thoroughly checking your math, your status, and your name before you file.

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SEO is an Investment That Grows Your Business!

SEO, or Search Engine Optimization, is one part of an effective website design. If you are not already using SEO, it should be part of your marketing strategy. It can be implemented quickly and easily using the right content writer. Here are 5 reasons to implement SEO today:

It Takes Time to See ROI – Get Started!

SEO is a very effective marketing strategy and can drive thousands of customers to your website monthly. However, it takes time to see ROI, or “Return On Investment.” This means implementing SEO takes patience. A recent survey shows that 94 percent of online marketers using SEO effectively plan to continue or increase their current SEO budget. Hiring an agency to create SEO content can be expensive, but the cost is worth it. The investment pays for itself in increased brand recognition and greater search and referral-driven traffic. So be patient. You will see the return on your SEO investment soon.

Golden Age Of SEO

We are in a “Golden Age” right now, where black hat tactics and manipulation are no match for SEO. There was a time when competitors could displace their competition using these underhanded strategies. Now, however, SEO reigns and your company can benefit greatly. This is the time to invest in SEO, before digital assistants and immediate answers take over the search engine territory.

Reap Greater Rewards By Compounding Returns

With every word of content you post, every link you establish, you are increasing your search visibility. This is called “Compounding Returns.” Essentially, you are building your reputation one post or link at a time. The more you put your business out there, the more authority you have on the web. The longer this goes on, the more you will reap conversions and referral traffic. The sooner you start building your reputation and compounding your interest growth, the sooner you will reap rewards.

Don’t Let Your Competitors Pull Away

The longer you wait to start utilizing SEO, the more you will lose out on high-ranking positions for lucrative keywords. Your competitors will build their defenses around their positions, making it harder to get in. They will add more targeted keywords and increase their rankings. The best way to avoid missing out is to get in now. Start using SEO today.

You’ve Nothing to Lose. Give It a Try

Don’t be intimidated by agencies that try to convince you to sign a six-month contract. There are SEO agencies out there that will work with you to accomplish your goals. Talk to professionals. Establish a budget and get started. Results will take time, but you can tweak things as you go. The sooner you get started, the better ROI you will see.

Don’t let the competition win because you didn’t join the race. Start using SEO and maximize your web exposure today.

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Fund Your Retirement with Real Estate Investments

We are all familiar with the standard types of accounts when it comes to later-in-life financial planning. However, in the current economy, these accounts will only guarantee you the minimum standard of living. If you’re looking for a little luxury in your later years, consider funding your retirement through real estate investments. Real estate has been used for years by savvy individuals, and it’s your turn to join the ranks of the successfully retired.

Passive Retirement Income

Investing in real estate allows you to enjoy the benefits of a passive income. Passive income is achieved by investing in properties that will generate cash flow beyond what is needed to sustain the investment. In other words, any money you make after you pay the mortgage and upkeep the property goes into your pocket. These funds will pad your retirement, allowing you to leave the workplace and enjoy a comfortable lifestyle.

Multifamily Properties Maximize Passive Retirement Income

A MDU, or multi-dwelling unit, has two or more dwellings underneath one roof. Each unit has a kitchen, living area, bathroom(s), and bedroom(s). An example of a MDU is an apartment building. Investing in one or more MDUs can maximize passive income, which we already discussed above, by providing multiple revenue streams from the purchase of one property. The income from each unit is independent of the others, meaning the loss of income from one unit will not automatically cause the loss of income from the other units. Investing in an MDU is a smart way to maximize your return, since purchasing one apartment building is easier than purchasing several single-family homes. An MDU can also guarantee you have a place to live during your retirement, since you can reside in one of the units while turning a profit on the others.

Benefits of Investing in Multi-family Properties

There are several benefits to investing in MDUs, or multi-family properties. Beyond creating passive income, let’s look at what makes MDUs especially attractive as a retirement investment.

Multiple Streams of Income
As we stated above, a multi-family property will be occupied by several, separate tenants all paying rent independently of each other. If you lose a tenant, you still have others paying rent while you fill the empty unit. There’s no such guarantee of income from a single-family home. If a single-family home is empty, it’s not generating revenue for your retirement. The same could be said for multi-unit office spaces, if you’re looking for a higher-dollar investment. Multiple units equal multiple ways to make money.

Less Expensive to Manage
When you purchase a MDU, you have the option to hire a property management company. The overhead to hire the company and manage the property will be significantly less than the overhead to manage several single-family homes. A management company will handle things like rent collection and soliciting tenants, allowing you to relax and enjoy your retirement.

Invest with Less Risk
Even in a down economy, multi-family properties usually have tenants. This means your risk is less when investing in these types of properties. You should be able to draw passive income even in harder economic times. Also, having multiple dwellings means your revenue streams are not dependent on each other. This also equals less risk.