What's the Difference Between a Ghost Writer and a Content Writer? | SteadyContent
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What’s the Difference Between a Ghost Writer and a Content Writer?

Whether you are a businessman trying to share your great investment ideas with your clients, a grandmother who wants to share your life’s story with your children and grandchildren, a salesperson in need of content for your clients, or a website owner that needs to fill countless pages with appropriate content, there may come a time in your life when you need someone to write something for you, whether that be a ghostwriter or content writer.

You may need to hire a ghostwriter or a content writer because writing is just not your thing or because you are simply too busy with your day-to-day activities to devote the needed time to this task. It may also be that you have all the great ideas but are not very good at writing convincingly, or that you’re famous or a celebrity but you either don’t have the time or the skills to write your own books or content. So, what avenues are open to you to get this writing done? The best option is to look for the right person to write this for you, share with them your story or your ideas, and pay them to do so, on the condition that they do not claim to be the author, since the original idea is not theirs to begin with.

What Is a Content Writer?

A content writer is someone that can reliably generate appropriate content to your specifications. Moreover, they can dedicate the needed time to create consistent content for your website, blog or publication.

Content writers are always deadline-driven. They are used to producing the needed volume of content while sticking to a deadline. This means that you will regularly receive content to upload to your website. Since you can be sure that your competition already knows this, it may now be the right time for you to hire a content writer and accelerate the success of your website or blog.

Why Hire a Content Writer?

The answer to this question is simple: regular content uploads mean more traffic to your website. When you hire a content writer that creates and uploads new content to your site regularly, Google takes notice. Its crawlers will stop by your site more often if you update your content often.

Additionally, content writers are trained to integrate deliberately chosen keywords into your content so that the search engines will notice your content. When that happens, your business’ current and potential customers can more easily find you through a search engine search. A well-designed, attractive website is great, but it’s the search-engine-optimized content that will help Google and your potential visitors find you, keep coming back, and keep purchasing the product or service you offer.

What Is a Ghost Writer?

Ghostwriting simply means that the real writer’s name will never appear on the completed work once it is published. On what occasions would you hire a ghostwriter? You could do so when you are looking to write an eBook on a subject that is relevant to you or to your line of work, for example. By doing so, you would know from the outset that once you receive the finished eBook, you would be able to publish it and put your name as the author.
There is no limit as to who can hire a ghost writer or what can be ghost-written. Even some established and renowned authors may hire helpers or other writers to take the bare outlines of novels and fill in the details.

Copywriting means pretty much the same thing as ghostwriting. In this case, the writer will write some copy for you so that once it is written you will publish it under your own name. In general, copywriting is the term that is more often used when talking about sales articles, promotional materials designed to attract new customers, etc., but both terms are interchangeable and are many times used this way.

In both of the above cases, client confidentiality is everything and needs to be respected at all times. In some cases, however, longer works such as full-length books (be they true-life stories or fiction) are known as having been written by a ghost writer and then published under the supposed author’s name. Books by celebrities many times follow this pattern, completely abandoning the notion of client confidentiality.

What you need to focus on the most is not whether you are hiring someone whom you will be calling a copywriter or a ghostwriter, but whether you are hiring the right person to do the job. That is, whether they are able to do the writing that you need to have done. Someone who does ghost writing may specialize in writing sales pages for example while another writer who does copywriting may do eBooks more often than anything else.

Don’t stress excessively over which term is used. It is far more important to make sure you pick the perfect writer for the job. If you concentrate on this aspect of the process, you will always get the result you want once the work is complete.

What Types of Projects Can a Ghost Writer Be Hired For?

Ghostwriting can happen in a very long list of projects. Here is a small sample of what a ghost writer can help you write:

  • Fiction or non-fiction books and eBooks
  • Memoirs
  • Biographies and autobiographies
  • Magazine and newspaper articles
  • Speeches
  • Documents
  • Official communications
  • Songs, lyrics and instrumental musical compositions
  • Screenplays
  • Scripts

What Is a Freelance Writer?

A freelance writer, just like a ghostwriter, is paid to write for somebody else. However, a freelance writer may get credit for the article or book that has been written. Generally, freelance writers write for websites, blogs, online and print magazines, and more.

A freelance writer´s main skill is the ability to adapt their style to accommodate the client’s wishes and be prepared to write on a variety of subjects as the topics they may be asked to write about can vary quite a bit. They need to be flexible enough to be able to write about flowers, venues, and weddings one day, and about technology and gaming the next. A great freelance writer also needs to be able to keep in mind the type of readers of whatever topic they are writing about in order to make it attractive for them.

Which One Do I Need? 

Whether you end up hiring a content writer, a ghost writer or a freelance writer mostly depends on the type of writing that you need to have done.
As mentioned above, a ghost writer is a genuine writer that anybody can hire to write something that he or she wants with their own name placed as the author once the work is completed and published.

A celebrity, for example, or someone famous might want to get their autobiography written out and distributed widely. To accomplish this, they must first sit down through several sessions with the actual writer and share with that writer what they want written. The person hiring the ghostwriter is the one that provides the content which the ghost writer then shapes into whatever they have agreed the final work will be. The author on the cover will be whoever pays for the written work. Is this the type of work you want to be written? Then a ghost writer is the person you need.

On the other hand, if what you are looking to have written is content for your website or blog, a content writer may be just what you need. If this is your case, remember that your focus needs to be on your service, product or business. Getting your site or blog up and running and keeping it filled with new, interesting, relevant content for your visitors and clients is not what you should be focusing on. Let the professionals do their job so that you can concentrate on other aspects of your enterprise to ensure its success. Just make sure to communicate to the content writer the precise content you need to avoid having to have the work done twice.


These days it has become very common to walk into someone’s home and not find a single book or printed magazine anywhere. Yet, this by no means signifies that nothing is being written anymore. On the contrary, the need for good quality content is all around us whether in the form of eBooks, websites or blogs. And the consumption of good content is always increasing.

When the time comes for you to consider hiring someone to write content for you, take the plunge and go for it. By no means should you try to do the job of a good content writer or ghost writer when your skill set may lie somewhere else or when your daily activities make it impossible for you to do the writing at a quality level yourself.

Take the time to find the right professional to help you get the writing done. You can sit back and relax, knowing that the writing you need is being done well and on time.

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Working With a Kitchen Designer in Coconut Grove

After you purchase real estate, the first thing you may consider is changing, upgrading, or completely demolishing aspects of your home that don’t suit your needs or style. Giving your kitchen a facelift can be a surefire way to enhance your home’s aesthetics and functionality while increasing its value. In areas like Coconut Grove, Brickell, and S. Beach properties sell at a premium. Any work done should be the highest quality achievable within your budget. It’s for that reason many people consider hiring a professional designer.

Why Use a Kitchen Designer?

Working with a kitchen designer can help you achieve a polished and professional finish. The experience they have in remodeling can ultimately save you time and money. Anything more than minor changes to your kitchen, such as knobs, superficial fixtures, etc., should be handled by a professional. Considering building codes, material costs, and access to reputable contractors all add layers of complexity to your project, kitchens are not a do-it-yourself job. You will want the finished product to be accurate, safe and insurable

Types Of Professional Designers

The designer you should choose depends on the work you need to be done and where you are getting your supplies. National chains and retailers will often have designers on staff at little to no cost. There are also private designers that work on a per contract basis. Although they cost more, they may give you more impartial advice on materials and design because they rarely have direct brand affiliations.

Locating A Designer

When trying to find a designer, seeking the recommendations of friends and family is useful. Some communities like Coral Gables and Pinecrest have designers many homeowners have used with solid reputations. There are also resources like the National Kitchen and Bath Association, which list reputable designers. No matter where you locate your designer, they should have a portfolio of their previous work to review.

Honing In On A Designers Expertise

Keep in mind; designers may be more versed in some areas. If you have a modest single family home and are not looking for opulent trimmings, picking a designer that specializes in upgrading luxury real estate may not be the best way to go. Also, some owners have unique property aspects they may want to be enhanced. For example, waterfront properties have the potential for unique design ideas like open-air walls. Ask potential designers share their design strengths and note their weaknesses.

Once you have chosen a designer, prepare yourself for your consultation and design process by:
Determining your budget
Listing the pros and cons of your existing space
Having some idea of what you would like
Maintaining flexibility about what you want vs. what can be achieved
Agreeing on a time line in writing
Knowing you can ask for multiple draft plans, and agreeing to a number in writing
Minimizing the changes you make as the project progresses

Most importantly, be patient. Doing a remodel properly is a process and there will be some inconvenience to you as your project is in the works.

Our site is your premier resource for real estate related topics in Miami Beach, Coconut Grove, and the surrounding areas. If you have a question, we likely have an answer. Check out some of our other articles, blogs, and resources.

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Is PRP Facial Treatment Right for You?

At the Osteopathic Center, we specialize in the latest PRP facial treatment technology and cosmetic therapies. We understand signs of aging, trauma, acne scarring, and sun damage can become heavily evident on your face and neck after time. Also, common issues, like dark under eye circles, can greatly change the way other’s perceive you. Fortunately, PRP facial rejuvenation can help restore and correct such imperfections.


Platelet-rich plasma, PRP, has been used as an effective treatment in orthopedic medicine, dentistry, and reconstructive surgery for 30 years. It is garnering mainstream popularity due to its proven effectiveness and organic approach to cosmetic improvements. Your own blood platelets are used in the procedure, rather than a host of chemicals, to renew the appearance of your skin.

How PRP Differs from Other Fillers

PRP facial treatment is able to stimulate your own collagen, promoting total facial rejuvenation rather than attempting to attack individual wrinkles. If your face is beginning to sink in from age it can add volume and youthful plumpness. The volumizing effect extends to under eye hollows and sunken cheeks. Also improved are skin tone, tightness, and overall texture.


This is in stark contrast to hyaluronic acid fillers that can be ineffective in many areas due to placement difficulty or the penetration of treatment. That said, our team can advise you on whether a pairing of the two types therapies can provide more pronounced results. What may be needed will be dependent on your skin’s condition.

How PRP Facial Treatment Works

Platelets are designed to help your body’s tissues heal and grow new cells. Your body responds best to its own cells, so using your freshly prepared PRP virtually eliminates the possibility of negative side effects. Each session only takes about 20 minutes.


During your session, a small amount of blood will be drawn. While your PRP is prepared your face and/or neck will be cleansed and prepped for treatment.The PRP that is injected into your skin will trigger the natural regeneration of damaged tissue and collagen production. Since PRP therapy is far less invasive than traditional plastic surgery techniques there is no post-procedure care time required.


Effects of your treatment will begin to show two to three weeks after your session and will improve with time.  Ideally, you will receive three treatments spaced about two weeks apart for maximum benefit.  Results can last for up to 18 months.  

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5 Common Mistakes to Avoid When Filing Taxes

According to data published by The Wall Street Journal, 3.7 million Americans submitted amended federal income tax returns in 2015. These amended returns were filed to take advantage of tax deductions/credits, to submit fresh financial information, and to add new income data.

It is important to note that you cannot e-file amended returns. In other words, you have to file them by sending hard copies using the USPS. The best way to avoid the extra time and expense of filing a hard-copy amendment is to get things right the first time. Here are the ways to avoid common filing mistakes:

Math Errors

Math errors are quite common on tax returns and constitute the first category of errors to be flagged, the IRS explains. In some cases, IRS employees correct computational and clerical errors.

This is especially true for paper returns, which are more likely to have missing or misquoted figures than electronically filed returns. To avoid such mistakes, double-check the figures that you provide throughout the first two pages of your returns.

Erroneous Social Security Number

This error is particularly common among people who claim a dependent exemption, because they have to list the SSNs or ITINs for their dependents. If you have dependents, you should verify all the SSNs/ITINs listed on your tax return to ensure they are correct.

One of the best ways to do this is by double-checking all the social security numbers on your tax return against the actual cards.

Alternatively, you can verify this data from the actual cardholders.

Filing Status

Another common filing mistake that you should avoid is providing an erroneous filing status. This can occur when separated couples file their returns separately while the IRS’s records show that they are still married.

To avoid having to correct your return, verify your filing status. It determines the deductions and credits you receive, and may lower your tax responsibility. Either way, make sure to use the correct filing status or you may end up with an IRS lien on your property.


While it may seem absurd, many taxpayers actually misspell their names when filing their returns due to a number of reasons.

For starters, the current tax preparation software tools do not cover the entirety and cultural diversity of American names, which means they could mispronounce your name or offer a closely similar one. If you fail to verify every detail, you could enter an incorrect name on your return.

In addition, individuals who file returns on behalf of others, including tax/financial consultants may end up mispronouncing their client’s names. Divorced individuals could accidentally use the names of former spouses even after legally adopting other names.

Erroreoneous Income Details

If you are a contractor or freelance employee who receives a form 1099 for taxable income, make sure to keep detailed records of all sources of income. Also, make sure to report them correctly. Penalties from the IRS for unreported earnings are very steep.

Remember, the IRS keeps track of all legal transactions via form 1099.

The penalties for this offense vary depending on the size of unreported earnings and could include wage garnishment.

It is important to note that any federal refund, credit, or extension should be filed within three years of the original filing.


Every year, millions of Americans file tax returns that contain mistakes, including misspelled names, erroneous income figures, computation/math errors, erroneous Social Security Numbers, and wrong filing statuses. Avoid the hassle of amending your return by thoroughly checking your math, your status, and your name before you file.

SteadyContent's PenMan

SEO is an Investment That Grows Your Business!

SEO, or Search Engine Optimization, is one part of an effective website design. If you are not already using SEO, it should be part of your marketing strategy. It can be implemented quickly and easily using the right content writer. Here are 5 reasons to implement SEO today:

It Takes Time to See ROI – Get Started!

SEO is a very effective marketing strategy and can drive thousands of customers to your website monthly. However, it takes time to see ROI, or “Return On Investment.” This means implementing SEO takes patience. A recent survey shows that 94 percent of online marketers using SEO effectively plan to continue or increase their current SEO budget. Hiring an agency to create SEO content can be expensive, but the cost is worth it. The investment pays for itself in increased brand recognition and greater search and referral-driven traffic. So be patient. You will see the return on your SEO investment soon.

Golden Age Of SEO

We are in a “Golden Age” right now, where black hat tactics and manipulation are no match for SEO. There was a time when competitors could displace their competition using these underhanded strategies. Now, however, SEO reigns and your company can benefit greatly. This is the time to invest in SEO, before digital assistants and immediate answers take over the search engine territory.

Reap Greater Rewards By Compounding Returns

With every word of content you post, every link you establish, you are increasing your search visibility. This is called “Compounding Returns.” Essentially, you are building your reputation one post or link at a time. The more you put your business out there, the more authority you have on the web. The longer this goes on, the more you will reap conversions and referral traffic. The sooner you start building your reputation and compounding your interest growth, the sooner you will reap rewards.

Don’t Let Your Competitors Pull Away

The longer you wait to start utilizing SEO, the more you will lose out on high-ranking positions for lucrative keywords. Your competitors will build their defenses around their positions, making it harder to get in. They will add more targeted keywords and increase their rankings. The best way to avoid missing out is to get in now. Start using SEO today.

You’ve Nothing to Lose. Give It a Try

Don’t be intimidated by agencies that try to convince you to sign a six-month contract. There are SEO agencies out there that will work with you to accomplish your goals. Talk to professionals. Establish a budget and get started. Results will take time, but you can tweak things as you go. The sooner you get started, the better ROI you will see.

Don’t let the competition win because you didn’t join the race. Start using SEO and maximize your web exposure today.

SteadyContent's PenMan

Fund Your Retirement with Real Estate Investments

We are all familiar with the standard types of accounts when it comes to later-in-life financial planning. However, in the current economy, these accounts will only guarantee you the minimum standard of living. If you’re looking for a little luxury in your later years, consider funding your retirement through real estate investments. Real estate has been used for years by savvy individuals, and it’s your turn to join the ranks of the successfully retired.

Passive Retirement Income

Investing in real estate allows you to enjoy the benefits of a passive income. Passive income is achieved by investing in properties that will generate cash flow beyond what is needed to sustain the investment. In other words, any money you make after you pay the mortgage and upkeep the property goes into your pocket. These funds will pad your retirement, allowing you to leave the workplace and enjoy a comfortable lifestyle.

Multifamily Properties Maximize Passive Retirement Income

A MDU, or multi-dwelling unit, has two or more dwellings underneath one roof. Each unit has a kitchen, living area, bathroom(s), and bedroom(s). An example of a MDU is an apartment building. Investing in one or more MDUs can maximize passive income, which we already discussed above, by providing multiple revenue streams from the purchase of one property. The income from each unit is independent of the others, meaning the loss of income from one unit will not automatically cause the loss of income from the other units. Investing in an MDU is a smart way to maximize your return, since purchasing one apartment building is easier than purchasing several single-family homes. An MDU can also guarantee you have a place to live during your retirement, since you can reside in one of the units while turning a profit on the others.

Benefits of Investing in Multi-family Properties

There are several benefits to investing in MDUs, or multi-family properties. Beyond creating passive income, let’s look at what makes MDUs especially attractive as a retirement investment.

Multiple Streams of Income
As we stated above, a multi-family property will be occupied by several, separate tenants all paying rent independently of each other. If you lose a tenant, you still have others paying rent while you fill the empty unit. There’s no such guarantee of income from a single-family home. If a single-family home is empty, it’s not generating revenue for your retirement. The same could be said for multi-unit office spaces, if you’re looking for a higher-dollar investment. Multiple units equal multiple ways to make money.

Less Expensive to Manage
When you purchase a MDU, you have the option to hire a property management company. The overhead to hire the company and manage the property will be significantly less than the overhead to manage several single-family homes. A management company will handle things like rent collection and soliciting tenants, allowing you to relax and enjoy your retirement.

Invest with Less Risk
Even in a down economy, multi-family properties usually have tenants. This means your risk is less when investing in these types of properties. You should be able to draw passive income even in harder economic times. Also, having multiple dwellings means your revenue streams are not dependent on each other. This also equals less risk.