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The 4 Unbelievable Advantages of Finding Blog Writers for Hire

The 4 Unbelievable Advantages of Finding Blog Writers for Hire

It’s not always an easy decision to seek outside help for your company blog. After all, there is a lot riding on your blog’s success: the company’s image, its web traffic, and its sales (just to name a few). Yet many people make this exact choice and find blog writers for hire, knowing that this may be the single best thing they can do for their blog.

Why do they do this?

A Vital Marketing Tool

Unlike a personal blog, a company blog is more than a collection of thoughts and news about your day. For many businesses, it is the entry point to a sales funnel––the welcome mat and front door to the rest of the company website. If you want customers to check out your products and services, you have to get them in the door first. A solid blog is often the single best and most cost-effective way to do this.

There is no shortage of data-driven statistical evidence to support this claim. According to the marketing site Hubspot, 61% of marketers have said that growing SEO and organic traffic is a top priority.

The “Write” Stuff

When used properly, your blog can transform the online experience your customers have. Regular, engaging posts will bring more people to the site and boost your online presence. This is why it’s so important to find experienced blog writers for hire.

The best results come when you put the writing in the hands of professionals––professionals who are knowledgeable when it comes to the special techniques involved in creating web content.

When you take that step, you not only transform your customers’ experience of the blog, but your own as well. So just what are the advantages of getting professional writers to generate your online content?

#1 – Your Blogs Appear Automatically

Perhaps the first and most obvious advantage: the actual bulk of the blogging work is done by someone else, and your posts will arrive when you want them to.

The benefits to the business owner are twofold. First, this saves you a ton of time (more on that later). Second, it gets both you and your audience accustomed to seeing posts come in on a regular basis.

That reliability is a huge advantage if you’re trying to build an online base.

The Power of Fresh Content

Google has been known to give web pages a freshness score, which slowly decreases over time. The purpose behind this is to make sure that Google users can count on getting current information, as opposed to information that is out-of-date and no longer relevant.

The longer a website goes without an update, the lower its freshness score is likely to be.

How to Stay Fresh

There are a few ways to avoid a lower score. Updating content is one tactic that websites use in order to stay in Google’s good graces. Changes to the home page, whether in design or text, can be useful ways to keep a freshness score from decaying.

Still, this isn’t the only option. You don’t constantly need to change the pages that are already there in order to “stay fresh.” Simply adding new posts will do this just as well, and perhaps even better, because they represent a larger amount of content, and that’s more noticeable to Google.

When you use your company blog to add regular updates, you retain your freshness score and make it more likely for recent searches to find their way to your doorstep.

The Desire for Organic Content

Besides the freshness factor (which gets the attention of Google), there is the organic factor (which gets the attention of customers).

What is organic content? Essentially, this is a term for material that isn’t advertising, but is natural to the website itself. A blog falls into this category.

Ad Fatigue

The internet is over-saturated with ads. Whether those ads are pay-per-click links, Facebook images, or short clips that have been embedded in videos on YouTube, there is a huge amount of material bombarding users every second that they are online.

However, many of these users don’t even notice ads anymore. As a society, we have become more adept at tuning out ads that don’t interest us.

Half of web searchers report using an ad blocker in the last month when they went searching for content. According to the Search Engine Journal, 70%-80% of searchers also completely ignore paid ads even if they show up on the screen.

“Organic” material is different. When searchers see a blog post, they recognize that it’s not an ad. That means more of them will decide it’s worth reading.

#2 – Your Blogs Draw More Traffic

For company blogging, there are a few different goals. Obviously, you want to write posts that interest your target audience, and tell them about what your business can do for them.

Before you can do that, though, you need to get the readers to show up. That is accomplished through deliberate use of SEO, or “search engine optimization.” When choosing blog writers for hire, it’s necessary to find the ones that are standouts at SEO.

How Writers Attract Traffic

The best way to optimize your site is through targeted use of phrases and keywords that will tell Google (and other search engines) what sort of website you are. Then, when a prospective customer searches on Google for something related to your business, you are more likely to appear on the results list.

The higher you can rank on these lists, the better for your business. The website SEO Expert reveals that 92% of searchers will choose a site on the very first page of results.

The Importance of Staying Current

Just like it’s crucial to create fresh content, it’s also crucial to keep up with current trends. This is less about posting frequently and more about posting in a way that matches the current marketplace.

Some recent examples might be to make sure that your blog looks good on a mobile device, and that it doesn’t take too long to load. The specifics will constantly change, but a good blog writer will incorporate current trends to get you the most bang for your buck.

#3 – Your Blogs Introduce Readers to Rest of Site

If your SEO works properly, you’ll see an increase in traffic. In particular, you’ll get a higher number of first-time visitors, who may not even have known about your company if not for the blog.

Blogs as Step One

Because the blog functions as an introduction to your company, it’s essential that it answers the questions your new visitors have asked during their search. This is the reason that they have come in the first place, and if a blog post doesn’t provide the expected value, the visitors will likely move on.

The Sales Funnel and Conversion Rates

After the searchers have arrived on your site and had their questions answered, then it’s time to make the case for your business. Organizing a blog post in this way takes a little time and attention, but it can cause conversion rates that are off-the-charts when compared to other forms of marketing.

Crazy Egg, the online improvement site, reports that blogging can generate about eight times more sales leads than traditional outbound marketing (1.7% conversion rates for newspaper ads and mailers, 14.6% conversion rates for blogging).

The best blog writers for hire will make it a priority to study your business and your market, to maximize user experience. That’s how visitors become customers.

#4 – You Wind Up With So Much More Time

Finally, as promised, we can consider the other enormous advantage: you will get your time back. Writing a weekly blog is a time-consuming task. For most people, unless they are used to writing every day, it can swallow up loads of time that is better spent elsewhere in your company.

The Stress of Producing a Blog

There is a recent trend toward longer blog posts being the most effective. A typical “ideal” post will be somewhere just shy of 1900 words long.

Even relatively fast writers will struggle to produce that much in a short time. If you’re paying an employee an hourly salary to produce a weekly post, it’s entirely possible that it’s costing you more than it would be to outsource it.

When you find blog writers for hire, you don’t have to worry about how long it takes. You pay a fixed price for the content, and can rest easy.

Getting Your Time Back

Maybe you’re writing all the posts yourself, because it’s not costing you anything to do it that way. But then the question becomes: how much is your own time worth?

Business owners frequently mention that the number one reason they seek bloggers is that their own time constraints are making it harder and harder to produce the blog. It’s hardly surprising. Running a business is hard work, and at some point, you have to pick and choose where your time is best spent.

SteadyContent: More Than Just Blog Writers for Hire

At SteadyContent, we understand that hiring other writers can seem a little daunting, especially if you’ve never done it before. That’s why we offer a trial package that allows you to test out our service risk-free.

We employ an entire team of professionals to produce our content. Our high standards accept only 5% of writers who apply to us, and our team of SEO experts and editors make sure that each post is optimized according to your needs.

So ask about our risk-free option today, and see the difference SteadyContent can make for you!

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Working With a Kitchen Designer in Coconut Grove

After you purchase real estate, the first thing you may consider is changing, upgrading, or completely demolishing aspects of your home that don’t suit your needs or style. Giving your kitchen a facelift can be a surefire way to enhance your home’s aesthetics and functionality while increasing its value. In areas like Coconut Grove, Brickell, and S. Beach properties sell at a premium. Any work done should be the highest quality achievable within your budget. It’s for that reason many people consider hiring a professional designer.

Why Use a Kitchen Designer?

Working with a kitchen designer can help you achieve a polished and professional finish. The experience they have in remodeling can ultimately save you time and money. Anything more than minor changes to your kitchen, such as knobs, superficial fixtures, etc., should be handled by a professional. Considering building codes, material costs, and access to reputable contractors all add layers of complexity to your project, kitchens are not a do-it-yourself job. You will want the finished product to be accurate, safe and insurable

Types Of Professional Designers

The designer you should choose depends on the work you need to be done and where you are getting your supplies. National chains and retailers will often have designers on staff at little to no cost. There are also private designers that work on a per contract basis. Although they cost more, they may give you more impartial advice on materials and design because they rarely have direct brand affiliations.

Locating A Designer

When trying to find a designer, seeking the recommendations of friends and family is useful. Some communities like Coral Gables and Pinecrest have designers many homeowners have used with solid reputations. There are also resources like the National Kitchen and Bath Association, which list reputable designers. No matter where you locate your designer, they should have a portfolio of their previous work to review.

Honing In On A Designers Expertise

Keep in mind; designers may be more versed in some areas. If you have a modest single family home and are not looking for opulent trimmings, picking a designer that specializes in upgrading luxury real estate may not be the best way to go. Also, some owners have unique property aspects they may want to be enhanced. For example, waterfront properties have the potential for unique design ideas like open-air walls. Ask potential designers share their design strengths and note their weaknesses.

Once you have chosen a designer, prepare yourself for your consultation and design process by:
Determining your budget
Listing the pros and cons of your existing space
Having some idea of what you would like
Maintaining flexibility about what you want vs. what can be achieved
Agreeing on a time line in writing
Knowing you can ask for multiple draft plans, and agreeing to a number in writing
Minimizing the changes you make as the project progresses

Most importantly, be patient. Doing a remodel properly is a process and there will be some inconvenience to you as your project is in the works.

Our site is your premier resource for real estate related topics in Miami Beach, Coconut Grove, and the surrounding areas. If you have a question, we likely have an answer. Check out some of our other articles, blogs, and resources.

Is PRP Facial Treatment Right for You?

At the Osteopathic Center, we specialize in the latest PRP facial treatment technology and cosmetic therapies. We understand signs of aging, trauma, acne scarring, and sun damage can become heavily evident on your face and neck after time. Also, common issues, like dark under eye circles, can greatly change the way other’s perceive you. Fortunately, PRP facial rejuvenation can help restore and correct such imperfections.

 

Platelet-rich plasma, PRP, has been used as an effective treatment in orthopedic medicine, dentistry, and reconstructive surgery for 30 years. It is garnering mainstream popularity due to its proven effectiveness and organic approach to cosmetic improvements. Your own blood platelets are used in the procedure, rather than a host of chemicals, to renew the appearance of your skin.

How PRP Differs from Other Fillers

PRP facial treatment is able to stimulate your own collagen, promoting total facial rejuvenation rather than attempting to attack individual wrinkles. If your face is beginning to sink in from age it can add volume and youthful plumpness. The volumizing effect extends to under eye hollows and sunken cheeks. Also improved are skin tone, tightness, and overall texture.

 

This is in stark contrast to hyaluronic acid fillers that can be ineffective in many areas due to placement difficulty or the penetration of treatment. That said, our team can advise you on whether a pairing of the two types therapies can provide more pronounced results. What may be needed will be dependent on your skin’s condition.

How PRP Facial Treatment Works

Platelets are designed to help your body’s tissues heal and grow new cells. Your body responds best to its own cells, so using your freshly prepared PRP virtually eliminates the possibility of negative side effects. Each session only takes about 20 minutes.

 

During your session, a small amount of blood will be drawn. While your PRP is prepared your face and/or neck will be cleansed and prepped for treatment.The PRP that is injected into your skin will trigger the natural regeneration of damaged tissue and collagen production. Since PRP therapy is far less invasive than traditional plastic surgery techniques there is no post-procedure care time required.

 

Effects of your treatment will begin to show two to three weeks after your session and will improve with time.  Ideally, you will receive three treatments spaced about two weeks apart for maximum benefit.  Results can last for up to 18 months.  

5 Common Mistakes to Avoid When Filing Taxes

According to data published by The Wall Street Journal, 3.7 million Americans submitted amended federal income tax returns in 2015. These amended returns were filed to take advantage of tax deductions/credits, to submit fresh financial information, and to add new income data.

It is important to note that you cannot e-file amended returns. In other words, you have to file them by sending hard copies using the USPS. The best way to avoid the extra time and expense of filing a hard-copy amendment is to get things right the first time. Here are the ways to avoid common filing mistakes:

Math Errors

Math errors are quite common on tax returns and constitute the first category of errors to be flagged, the IRS explains. In some cases, IRS employees correct computational and clerical errors.

This is especially true for paper returns, which are more likely to have missing or misquoted figures than electronically filed returns. To avoid such mistakes, double-check the figures that you provide throughout the first two pages of your returns.

Erroneous Social Security Number

This error is particularly common among people who claim a dependent exemption, because they have to list the SSNs or ITINs for their dependents. If you have dependents, you should verify all the SSNs/ITINs listed on your tax return to ensure they are correct.

One of the best ways to do this is by double-checking all the social security numbers on your tax return against the actual cards.

Alternatively, you can verify this data from the actual cardholders.

Filing Status

Another common filing mistake that you should avoid is providing an erroneous filing status. This can occur when separated couples file their returns separately while the IRS’s records show that they are still married.

To avoid having to correct your return, verify your filing status. It determines the deductions and credits you receive, and may lower your tax responsibility. Either way, make sure to use the correct filing status or you may end up with an IRS lien on your property.

Names

While it may seem absurd, many taxpayers actually misspell their names when filing their returns due to a number of reasons.

For starters, the current tax preparation software tools do not cover the entirety and cultural diversity of American names, which means they could mispronounce your name or offer a closely similar one. If you fail to verify every detail, you could enter an incorrect name on your return.

In addition, individuals who file returns on behalf of others, including tax/financial consultants may end up mispronouncing their client’s names. Divorced individuals could accidentally use the names of former spouses even after legally adopting other names.

Erroreoneous Income Details

If you are a contractor or freelance employee who receives a form 1099 for taxable income, make sure to keep detailed records of all sources of income. Also, make sure to report them correctly. Penalties from the IRS for unreported earnings are very steep.

Remember, the IRS keeps track of all legal transactions via form 1099.

The penalties for this offense vary depending on the size of unreported earnings and could include wage garnishment.

It is important to note that any federal refund, credit, or extension should be filed within three years of the original filing.

Conclusion

Every year, millions of Americans file tax returns that contain mistakes, including misspelled names, erroneous income figures, computation/math errors, erroneous Social Security Numbers, and wrong filing statuses. Avoid the hassle of amending your return by thoroughly checking your math, your status, and your name before you file.

SEO is an Investment That Grows Your Business!

SEO, or Search Engine Optimization, is one part of an effective website design. If you are not already using SEO, it should be part of your marketing strategy. It can be implemented quickly and easily using the right content writer. Here are 5 reasons to implement SEO today:

It Takes Time to See ROI – Get Started!

SEO is a very effective marketing strategy and can drive thousands of customers to your website monthly. However, it takes time to see ROI, or “Return On Investment.” This means implementing SEO takes patience. A recent survey shows that 94 percent of online marketers using SEO effectively plan to continue or increase their current SEO budget. Hiring an agency to create SEO content can be expensive, but the cost is worth it. The investment pays for itself in increased brand recognition and greater search and referral-driven traffic. So be patient. You will see the return on your SEO investment soon.

Golden Age Of SEO

We are in a “Golden Age” right now, where black hat tactics and manipulation are no match for SEO. There was a time when competitors could displace their competition using these underhanded strategies. Now, however, SEO reigns and your company can benefit greatly. This is the time to invest in SEO, before digital assistants and immediate answers take over the search engine territory.

Reap Greater Rewards By Compounding Returns

With every word of content you post, every link you establish, you are increasing your search visibility. This is called “Compounding Returns.” Essentially, you are building your reputation one post or link at a time. The more you put your business out there, the more authority you have on the web. The longer this goes on, the more you will reap conversions and referral traffic. The sooner you start building your reputation and compounding your interest growth, the sooner you will reap rewards.

Don’t Let Your Competitors Pull Away

The longer you wait to start utilizing SEO, the more you will lose out on high-ranking positions for lucrative keywords. Your competitors will build their defenses around their positions, making it harder to get in. They will add more targeted keywords and increase their rankings. The best way to avoid missing out is to get in now. Start using SEO today.

You’ve Nothing to Lose. Give It a Try

Don’t be intimidated by agencies that try to convince you to sign a six-month contract. There are SEO agencies out there that will work with you to accomplish your goals. Talk to professionals. Establish a budget and get started. Results will take time, but you can tweak things as you go. The sooner you get started, the better ROI you will see.

Don’t let the competition win because you didn’t join the race. Start using SEO and maximize your web exposure today.

Fund Your Retirement with Real Estate Investments

We are all familiar with the standard types of accounts when it comes to later-in-life financial planning. However, in the current economy, these accounts will only guarantee you the minimum standard of living. If you’re looking for a little luxury in your later years, consider funding your retirement through real estate investments. Real estate has been used for years by savvy individuals, and it’s your turn to join the ranks of the successfully retired.

Passive Retirement Income

Investing in real estate allows you to enjoy the benefits of a passive income. Passive income is achieved by investing in properties that will generate cash flow beyond what is needed to sustain the investment. In other words, any money you make after you pay the mortgage and upkeep the property goes into your pocket. These funds will pad your retirement, allowing you to leave the workplace and enjoy a comfortable lifestyle.

Multifamily Properties Maximize Passive Retirement Income

A MDU, or multi-dwelling unit, has two or more dwellings underneath one roof. Each unit has a kitchen, living area, bathroom(s), and bedroom(s). An example of a MDU is an apartment building. Investing in one or more MDUs can maximize passive income, which we already discussed above, by providing multiple revenue streams from the purchase of one property. The income from each unit is independent of the others, meaning the loss of income from one unit will not automatically cause the loss of income from the other units. Investing in an MDU is a smart way to maximize your return, since purchasing one apartment building is easier than purchasing several single-family homes. An MDU can also guarantee you have a place to live during your retirement, since you can reside in one of the units while turning a profit on the others.

Benefits of Investing in Multi-family Properties

There are several benefits to investing in MDUs, or multi-family properties. Beyond creating passive income, let’s look at what makes MDUs especially attractive as a retirement investment.

Multiple Streams of Income
As we stated above, a multi-family property will be occupied by several, separate tenants all paying rent independently of each other. If you lose a tenant, you still have others paying rent while you fill the empty unit. There’s no such guarantee of income from a single-family home. If a single-family home is empty, it’s not generating revenue for your retirement. The same could be said for multi-unit office spaces, if you’re looking for a higher-dollar investment. Multiple units equal multiple ways to make money.

Less Expensive to Manage
When you purchase a MDU, you have the option to hire a property management company. The overhead to hire the company and manage the property will be significantly less than the overhead to manage several single-family homes. A management company will handle things like rent collection and soliciting tenants, allowing you to relax and enjoy your retirement.

Invest with Less Risk
Even in a down economy, multi-family properties usually have tenants. This means your risk is less when investing in these types of properties. You should be able to draw passive income even in harder economic times. Also, having multiple dwellings means your revenue streams are not dependent on each other. This also equals less risk.