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5 Reasons You Need a Content Writer in 2021

A career in writing is one many people dream of growing up. Their creativity and their love of reading combine to make many people want to grow up and become a famous writer. While you may not grow up to write the next bestseller and become an overnight celebrity, it’s easier than you think to become a writer who makes a living creating content in numerous locations. Becoming a content writer is not an unusual situation for many writers because everyone needs a content writer for their blogs. Whether it’s a business blog, personal blog, or something else, content is king. This is always true. Your content must be engaging, well-written, and it must bring in the views.

Content is the backbone of any good business. Your customers, clients, and fans need to see you writing blog posts that help them do something in life. From applying their mascara the right way to learning how to save money on a budget, content creation is a necessary part of your business. If you’re not a great writer or you simply don’t have the time to create stellar content for your own blog or business website, it’s time to consider hiring a content writer for your blog in 2021. It’s a guaranteed method of growing your business and expanding your website.

What Is a Content Writer

A content writer is a person who creates content. Ask someone what they do for a living and let them respond that they are a writer. What is the first thing that comes to your mind? Probably books or scripts or plays. That’s a common misconception because most people never put any thought into what happens behind the scenes of things that don’t pertain to their everyday lives.

Think about the last few websites you visited. Who do you think wrote the content on those sites? While a personal blogger might create his or her own content, your dentist doesn’t sit down in front of the computer every night and write blog posts for their company to share on the website. Neither does your lawyer, your doctor, your automotive dealership, or even the insurance company whose website you recently visited looking for quotes.

Content writers create the content you see on the internet. They write the product descriptions you read while shopping online. They create blog posts for your attorney and your lawn maintenance company. Most people don’t do their own writing because it takes too much time away from their actual job, and they hire a content writer to do it for them.

5 Reasons Your Company Needs a Content Writer

Why hire a content writer is a question many business owners ask when considering how to make their blog more profitable and successful. While no two business owners have the exact same reason, there is a long list of reasons you want to hire a blog content writer for your company.

You Don’t Have Time

If you’re running a business, you probably don’t have time to add writing to the mix. For example, think of your dentist. He sees patients all day long. He’s in the office performing dental procedures, not behind his desk creating blog posts. In fact, you don’t want him there. You want him doing his actual job so you’re not forced to wait longer to see the dentist or get an appointment in his office. At the end of the day he wants to go home to his own family, and he hasn’t the time to write a thoughtful and engaging blog post each day. Business owners simply don’t have the time to add one more task to their to-do list. Delegation is the key to success.

You May Not Be a Good Writer

If you’re not a good writer, there’s no reason you should do this job on your own. Content writing is too important to do without the writing skills necessary to create the perfect blog post. Don’t stress yourself out spending hours trying to create content that doesn’t come naturally to you.

Content Writing Is So Much More

Putting together a blog post that works and generates page views is about so much more than coming up with creative words and an engaging story. In fact, that’s almost the least important aspect. You must know how to add geo-tags, how to link relevant and similar articles, how to choose the correct keywords, and how many times to use the keywords. Internet algorithms are specific, and a professional writer knows how to use that to their advantage to generate the most page views and the biggest response.

Fresh and Frequent Content Is Important

You don’t need a new blog post every single day, but you do need fresh content regularly to keep your viewers interested. Your content must be relevant and it must pertain to your business. Additionally, you must have good photos, and these are things a professional writer can do for you. It’s a lot of work to create the perfect blog post, which means you need to have someone on your side who knows how to do that.

Content Writers Can Do More for You

If you create a contract with your writer, you may be able to negotiate additional responsibilities for him or her to handle to free up even more of your own time. You see, there is another aspect to content writing that’s important, and it’s called engagement. You must engage with your audience, or you lose them. You need to monitor comments and views, understand your analytics, and more. If you hire your writer to do this for you, you’re not worried about responding to comments, monitoring social media, and much more. It’s about delegation once again.

How to Select a Content Writer

Hiring a content writer can be intimidating for some business owners, but these tips can help you find just the right one for your job.

Know Where to Look

The internet is the best place to find a content writer. There are websites designed to showcase only the best freelance writers from which you can choose. You could also try a content creation website where you have access to hundreds of writers who can work for you. Social media is another great place to look. Try searching hashtags on Instagram and Twitter, for example, to find a content writer.

Talk to the Writer

Never assume someone is a great writer simply because he or she says they are. Look for someone who has amazing grammatical skills, who can create content on demand, and someone who knows something about your business. A great content writer can take an idea you hand them and create a perfect piece of content that doesn’t take more than a few hours, isn’t plagiarized, and isn’t boring. If you don’t get that from a writer, don’t hire them.

Work With a Willing Writer

One thing you must keep in mind is that while some content writers are familiar with your niche, the writer you want to work with might not be. If you’re working with a writer who is really good and what they do, you will find that they are willing to put in the work to learn more about your business and what it entails. They’ll do the research and learn. Before too long, they will know how your business works, too.

Don’t Negotiate Deadlines

You must find a writer who is good at deadlines. You may not know this right away, but it will become apparent quickly. You can find out how good a deadline is when you hire a writer on a trial basis. Give them a few high-quality articles to write and let them work on a strict deadline. The right writer will work well with your deadlines, and they will always let you know in advance if there is a time they are unavailable to work. They will not let a deadline slide.

Turnaround Matters

While you don’t want rushed, sloppy work from your content writer, you do want high-quality work with a quick turnaround. You should be able to assign work on a daily basis and have it back the same day unless it’s highly specific or involves some interviews. A good writer is ready to do the work for you on a daily basis, and they should not take days to write one post unless they specify in advance that their schedule does not permit that on occasion.


Content writing is the key to your successful blog and business, and that’s why it’s imperative you understand why finding the best writer is the answer. Doing it yourself might be an option, but delegating work like this is a better choice for many business owners. Writers are business owners who focus and specialize in writing just as you are a business owner focused on your business. Let someone who understands the niche do the job for you to ensure successful blog posts are at your disposal.

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Working With a Kitchen Designer in Coconut Grove

After you purchase real estate, the first thing you may consider is changing, upgrading, or completely demolishing aspects of your home that don’t suit your needs or style. Giving your kitchen a facelift can be a surefire way to enhance your home’s aesthetics and functionality while increasing its value. In areas like Coconut Grove, Brickell, and S. Beach properties sell at a premium. Any work done should be the highest quality achievable within your budget. It’s for that reason many people consider hiring a professional designer.

Why Use a Kitchen Designer?

Working with a kitchen designer can help you achieve a polished and professional finish. The experience they have in remodeling can ultimately save you time and money. Anything more than minor changes to your kitchen, such as knobs, superficial fixtures, etc., should be handled by a professional. Considering building codes, material costs, and access to reputable contractors all add layers of complexity to your project, kitchens are not a do-it-yourself job. You will want the finished product to be accurate, safe and insurable

Types Of Professional Designers

The designer you should choose depends on the work you need to be done and where you are getting your supplies. National chains and retailers will often have designers on staff at little to no cost. There are also private designers that work on a per contract basis. Although they cost more, they may give you more impartial advice on materials and design because they rarely have direct brand affiliations.

Locating A Designer

When trying to find a designer, seeking the recommendations of friends and family is useful. Some communities like Coral Gables and Pinecrest have designers many homeowners have used with solid reputations. There are also resources like the National Kitchen and Bath Association, which list reputable designers. No matter where you locate your designer, they should have a portfolio of their previous work to review.

Honing In On A Designers Expertise

Keep in mind; designers may be more versed in some areas. If you have a modest single family home and are not looking for opulent trimmings, picking a designer that specializes in upgrading luxury real estate may not be the best way to go. Also, some owners have unique property aspects they may want to be enhanced. For example, waterfront properties have the potential for unique design ideas like open-air walls. Ask potential designers share their design strengths and note their weaknesses.

Once you have chosen a designer, prepare yourself for your consultation and design process by:
Determining your budget
Listing the pros and cons of your existing space
Having some idea of what you would like
Maintaining flexibility about what you want vs. what can be achieved
Agreeing on a time line in writing
Knowing you can ask for multiple draft plans, and agreeing to a number in writing
Minimizing the changes you make as the project progresses

Most importantly, be patient. Doing a remodel properly is a process and there will be some inconvenience to you as your project is in the works.

Our site is your premier resource for real estate related topics in Miami Beach, Coconut Grove, and the surrounding areas. If you have a question, we likely have an answer. Check out some of our other articles, blogs, and resources.

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Is PRP Facial Treatment Right for You?

At the Osteopathic Center, we specialize in the latest PRP facial treatment technology and cosmetic therapies. We understand signs of aging, trauma, acne scarring, and sun damage can become heavily evident on your face and neck after time. Also, common issues, like dark under eye circles, can greatly change the way other’s perceive you. Fortunately, PRP facial rejuvenation can help restore and correct such imperfections.


Platelet-rich plasma, PRP, has been used as an effective treatment in orthopedic medicine, dentistry, and reconstructive surgery for 30 years. It is garnering mainstream popularity due to its proven effectiveness and organic approach to cosmetic improvements. Your own blood platelets are used in the procedure, rather than a host of chemicals, to renew the appearance of your skin.

How PRP Differs from Other Fillers

PRP facial treatment is able to stimulate your own collagen, promoting total facial rejuvenation rather than attempting to attack individual wrinkles. If your face is beginning to sink in from age it can add volume and youthful plumpness. The volumizing effect extends to under eye hollows and sunken cheeks. Also improved are skin tone, tightness, and overall texture.


This is in stark contrast to hyaluronic acid fillers that can be ineffective in many areas due to placement difficulty or the penetration of treatment. That said, our team can advise you on whether a pairing of the two types therapies can provide more pronounced results. What may be needed will be dependent on your skin’s condition.

How PRP Facial Treatment Works

Platelets are designed to help your body’s tissues heal and grow new cells. Your body responds best to its own cells, so using your freshly prepared PRP virtually eliminates the possibility of negative side effects. Each session only takes about 20 minutes.


During your session, a small amount of blood will be drawn. While your PRP is prepared your face and/or neck will be cleansed and prepped for treatment.The PRP that is injected into your skin will trigger the natural regeneration of damaged tissue and collagen production. Since PRP therapy is far less invasive than traditional plastic surgery techniques there is no post-procedure care time required.


Effects of your treatment will begin to show two to three weeks after your session and will improve with time.  Ideally, you will receive three treatments spaced about two weeks apart for maximum benefit.  Results can last for up to 18 months.  

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5 Common Mistakes to Avoid When Filing Taxes

According to data published by The Wall Street Journal, 3.7 million Americans submitted amended federal income tax returns in 2015. These amended returns were filed to take advantage of tax deductions/credits, to submit fresh financial information, and to add new income data.

It is important to note that you cannot e-file amended returns. In other words, you have to file them by sending hard copies using the USPS. The best way to avoid the extra time and expense of filing a hard-copy amendment is to get things right the first time. Here are the ways to avoid common filing mistakes:

Math Errors

Math errors are quite common on tax returns and constitute the first category of errors to be flagged, the IRS explains. In some cases, IRS employees correct computational and clerical errors.

This is especially true for paper returns, which are more likely to have missing or misquoted figures than electronically filed returns. To avoid such mistakes, double-check the figures that you provide throughout the first two pages of your returns.

Erroneous Social Security Number

This error is particularly common among people who claim a dependent exemption, because they have to list the SSNs or ITINs for their dependents. If you have dependents, you should verify all the SSNs/ITINs listed on your tax return to ensure they are correct.

One of the best ways to do this is by double-checking all the social security numbers on your tax return against the actual cards.

Alternatively, you can verify this data from the actual cardholders.

Filing Status

Another common filing mistake that you should avoid is providing an erroneous filing status. This can occur when separated couples file their returns separately while the IRS’s records show that they are still married.

To avoid having to correct your return, verify your filing status. It determines the deductions and credits you receive, and may lower your tax responsibility. Either way, make sure to use the correct filing status or you may end up with an IRS lien on your property.


While it may seem absurd, many taxpayers actually misspell their names when filing their returns due to a number of reasons.

For starters, the current tax preparation software tools do not cover the entirety and cultural diversity of American names, which means they could mispronounce your name or offer a closely similar one. If you fail to verify every detail, you could enter an incorrect name on your return.

In addition, individuals who file returns on behalf of others, including tax/financial consultants may end up mispronouncing their client’s names. Divorced individuals could accidentally use the names of former spouses even after legally adopting other names.

Erroreoneous Income Details

If you are a contractor or freelance employee who receives a form 1099 for taxable income, make sure to keep detailed records of all sources of income. Also, make sure to report them correctly. Penalties from the IRS for unreported earnings are very steep.

Remember, the IRS keeps track of all legal transactions via form 1099.

The penalties for this offense vary depending on the size of unreported earnings and could include wage garnishment.

It is important to note that any federal refund, credit, or extension should be filed within three years of the original filing.


Every year, millions of Americans file tax returns that contain mistakes, including misspelled names, erroneous income figures, computation/math errors, erroneous Social Security Numbers, and wrong filing statuses. Avoid the hassle of amending your return by thoroughly checking your math, your status, and your name before you file.

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SEO is an Investment That Grows Your Business!

SEO, or Search Engine Optimization, is one part of an effective website design. If you are not already using SEO, it should be part of your marketing strategy. It can be implemented quickly and easily using the right content writer. Here are 5 reasons to implement SEO today:

It Takes Time to See ROI – Get Started!

SEO is a very effective marketing strategy and can drive thousands of customers to your website monthly. However, it takes time to see ROI, or “Return On Investment.” This means implementing SEO takes patience. A recent survey shows that 94 percent of online marketers using SEO effectively plan to continue or increase their current SEO budget. Hiring an agency to create SEO content can be expensive, but the cost is worth it. The investment pays for itself in increased brand recognition and greater search and referral-driven traffic. So be patient. You will see the return on your SEO investment soon.

Golden Age Of SEO

We are in a “Golden Age” right now, where black hat tactics and manipulation are no match for SEO. There was a time when competitors could displace their competition using these underhanded strategies. Now, however, SEO reigns and your company can benefit greatly. This is the time to invest in SEO, before digital assistants and immediate answers take over the search engine territory.

Reap Greater Rewards By Compounding Returns

With every word of content you post, every link you establish, you are increasing your search visibility. This is called “Compounding Returns.” Essentially, you are building your reputation one post or link at a time. The more you put your business out there, the more authority you have on the web. The longer this goes on, the more you will reap conversions and referral traffic. The sooner you start building your reputation and compounding your interest growth, the sooner you will reap rewards.

Don’t Let Your Competitors Pull Away

The longer you wait to start utilizing SEO, the more you will lose out on high-ranking positions for lucrative keywords. Your competitors will build their defenses around their positions, making it harder to get in. They will add more targeted keywords and increase their rankings. The best way to avoid missing out is to get in now. Start using SEO today.

You’ve Nothing to Lose. Give It a Try

Don’t be intimidated by agencies that try to convince you to sign a six-month contract. There are SEO agencies out there that will work with you to accomplish your goals. Talk to professionals. Establish a budget and get started. Results will take time, but you can tweak things as you go. The sooner you get started, the better ROI you will see.

Don’t let the competition win because you didn’t join the race. Start using SEO and maximize your web exposure today.

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Fund Your Retirement with Real Estate Investments

We are all familiar with the standard types of accounts when it comes to later-in-life financial planning. However, in the current economy, these accounts will only guarantee you the minimum standard of living. If you’re looking for a little luxury in your later years, consider funding your retirement through real estate investments. Real estate has been used for years by savvy individuals, and it’s your turn to join the ranks of the successfully retired.

Passive Retirement Income

Investing in real estate allows you to enjoy the benefits of a passive income. Passive income is achieved by investing in properties that will generate cash flow beyond what is needed to sustain the investment. In other words, any money you make after you pay the mortgage and upkeep the property goes into your pocket. These funds will pad your retirement, allowing you to leave the workplace and enjoy a comfortable lifestyle.

Multifamily Properties Maximize Passive Retirement Income

A MDU, or multi-dwelling unit, has two or more dwellings underneath one roof. Each unit has a kitchen, living area, bathroom(s), and bedroom(s). An example of a MDU is an apartment building. Investing in one or more MDUs can maximize passive income, which we already discussed above, by providing multiple revenue streams from the purchase of one property. The income from each unit is independent of the others, meaning the loss of income from one unit will not automatically cause the loss of income from the other units. Investing in an MDU is a smart way to maximize your return, since purchasing one apartment building is easier than purchasing several single-family homes. An MDU can also guarantee you have a place to live during your retirement, since you can reside in one of the units while turning a profit on the others.

Benefits of Investing in Multi-family Properties

There are several benefits to investing in MDUs, or multi-family properties. Beyond creating passive income, let’s look at what makes MDUs especially attractive as a retirement investment.

Multiple Streams of Income
As we stated above, a multi-family property will be occupied by several, separate tenants all paying rent independently of each other. If you lose a tenant, you still have others paying rent while you fill the empty unit. There’s no such guarantee of income from a single-family home. If a single-family home is empty, it’s not generating revenue for your retirement. The same could be said for multi-unit office spaces, if you’re looking for a higher-dollar investment. Multiple units equal multiple ways to make money.

Less Expensive to Manage
When you purchase a MDU, you have the option to hire a property management company. The overhead to hire the company and manage the property will be significantly less than the overhead to manage several single-family homes. A management company will handle things like rent collection and soliciting tenants, allowing you to relax and enjoy your retirement.

Invest with Less Risk
Even in a down economy, multi-family properties usually have tenants. This means your risk is less when investing in these types of properties. You should be able to draw passive income even in harder economic times. Also, having multiple dwellings means your revenue streams are not dependent on each other. This also equals less risk.